Position: Part Time Marketing Coordinator- Chick-fil-A Location
The Marketing Coordinator at Chick-fil-A Peachtree Corners is responsible for developing, coordinating, and executing marketing initiatives that increase local brand awareness, drive restaurant traffic and sales, and strengthen relationships within the community.
As part of a locally owned and operated franchise of a nationally recognized restaurant brand, this individual will serve as the restaurant’s marketing liasion to the local community. The Marketing Coordinator will identify opportunities to engage neighborhood organizations, schools, businesses, nonprofits, community leaders, and local events while bringing the national brand’s marketing resources to life at the local level.
This role combines grassroots marketing, community engagement, promotional execution, relationship management, and local digital marketing. The ideal candidate is outgoing, organized, creative, and results-oriented, with a passion for building relationships and making a measurable impact on restaurant performance.
Key Responsibilities 1. Local Store Marketing
- Develop and execute a local store marketing plan aligned with restaurant sales goals, business priorities, seasonal opportunities, and national brand initiatives.
- Identify local marketing opportunities that increase awareness, attract new guests, encourage repeat visits, and grow sales.
- Coordinate restaurant-specific promotions, offers, product launches, and marketing campaigns in accordance with brand standards and franchise requirements.
- Build relationships with nearby businesses, apartment communities, office parks, hotels, retailers, and other organizations to generate local traffic and promotional partnerships.
- Develop and distribute approved marketing materials, promotional offers, catering information, and community outreach communications.
- Identify opportunities to reach local audiences through grassroots campaigns, neighborhood events, local partnerships, and targeted outreach.
- Support seasonal campaigns, new product launches, and other location-specific initiatives as applicable.
- Monitor local competitors, community trends, and market opportunities to recommend new marketing programs.
2. Community Affairs and Relationship Development
- Serve as the restaurant’s primary liaison to the local community, building positive and lasting relationships with schools, universities, youth organizations, nonprofits, civic groups, businesses, and community leaders.
- Identify and coordinate opportunities for restaurant participation in community events, festivals, fundraisers, school activities, and local celebrations.
- Develop partnerships with schools and community organizations through approved fundraising nights, spirit nights, donation programs, and other community engagement initiatives.
- Coordinate requests for charitable contributions, food donations, sponsor ships, and in-kind support in accordance with established budgets and approval procedures.
- Represent the restaurant professionally at community meetings, networking events, business association gatherings, and local functions.
- Create opportunities for the restaurant to support local causes, celebrate community achievements, and demonstrate its commitment to being a responsible community partner.
- Maintain an organized calendar of community events, sponsorship commitments, fundraising activities, and outreach opportunities.
- Track community partnerships and engagement activities to evaluate their impact on brand reputation, guest loyalty, and restaurant business.
3. Digital Marketing and Local Brand Presence
- Support the execution of local digital marketing initiatives through approved social media channels, email communications, local listings, and other marketing platforms.
- Coordinate location-specific content…
